Free Mackay Digital Skills Workshops
Friday April 23, 2021 from 11am
Mackay Airport, Christensen Circuit, Mackay QLD 4740
Presented by Dante St James
Creating authentic messages on social media by Facebook Blueprint
Friday April 23, 11am
Define your brand so people can easily recognize your business on social media.
This lesson will prepare you to:
- Understand the two primary elements of social media posts.
- Create social media content.
- Plan your social media content to engage, educate and excite.
Scale your advertising with Ads Manager by Facebook Blueprint
Friday, April 23, 12 pm
Ads Manager is where you’ll all start when you’re ready to run ads on Facebook, Instagram, Messenger or Audience Network. It’s a comprehensive tool that enables you to create ads, manage when and where they run and tracks how well your campaigns perform.
This lesson will prepare you to:
- Understand what Ads Manager does
- How to select ad objectives for your business goals
- Define who you want to reach
- Create your ad
- And evaluate your ads performance
Understanding SEO & Working with Google by Clickstarter Australia
Friday, April 23, 1 pm
Everyone seems to know that Google is important, but no one seems to understand what that means for small business. In this free one hour class full of actionable tips and tasks you can do yourself, you’ll learn:
- How Google ranking works
- How to do your own search optimisation
- Working with Google My Business
- What you might need help with
- Where to get help if you need it
Strictly limited to 35 people per session
Sessions hosted by Dante St James
Dante St James is one of Australia’s most highly-accredited and sought-after marketing and digital business trainers and practitioners.
Based in Darwin, and working with clients and groups across Australia, Dante has worked with regional tourism offices and government agencies in the NT, NSW, QLD and WA, covering industries from the arts and tourism to construction, real estate, media and agriculture.
Dante carries nearly 90 certifications and qualifications but has become known for his expertise in social media platforms and search engine optimisation. This has been recognised by both Google, where he is an accredited Digital Springboard delivery partner, and Facebook, where he is one of just five Facebook-contracted business and community lead trainers in Australia.
Dante’s education includes a Bachelor in Information Technology, Masters in Business Information Systems and four levels of diplomas with the Chartered Institute of Marketing (UK.)
A member of Chamber of Commerce NT, Tourism Top End, Tourism Central Australia, Australian Institute of Office Professionals, Australian Computer Society, Chartered Institute of Marketing, Australian Marketing Institute and Skal International, Dante is very much embedded in regional Australian small business.
Day-to-day, Dante is a Facebook Blueprint Lead Trainer in Australia, a digital advisor at Treeti Business Consulting, he is a new business mentor for the Australian Government’s New Enterprise Incentive Scheme, (NEIS) a presenter and advisor with the Australian Small Business Advisory Services (ASBAS) Digital Solutions program. Dante is also the founder of digital business consultancy, Clickstarter.