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Learn with Dante St James

Founder of Clickstarter

Get better reach on the Instagram feed

Get better reach on the Instagram feed

More than a few of us have noticed that reach for our posts on the Instagram feed has been dropping over the last few months. So what is happening? What can we do about it? And what does Instagram have to say about it?  With so many people, businesses and ads on...

Beware of age discrimination on Facebook ads

Beware of age discrimination on Facebook ads

Sometimes it might feel like social media is a bit of a wild wild west where you can do whatever you like. But it’s not. Those platforms have rules. And those rules are tightest when it comes to running ads. Sometimes I look at an ad on Facebook...

How to find new revenue for your small business

How to find new revenue for your small business

Last year taught us one powerful lesson. You can’t trust a full-time job or a single source of revenue to get you through a crisis. So now the pandemic is easing in Australia, why are we all just going back to our old habits?  Single source of...

How to ensure that your mobile website is ready for Google

How to ensure that your mobile website is ready for Google

Google ranks websites based on what they do on a mobile phone. Desktop performance isn’t even a consideration anymore. And while you’ve been using a responsive design for years, is your website actually made for the mobile user? It’s no longer good...

What you want to say doesn’t always match their needs

What you want to say doesn’t always match their needs

It’s interesting to see that so many digital marketing experts and trainers like to draw examples of successful businesses on social media as being big brands. “look at this amazing thing that Nike did!” or “Dove beauty products really reached...

Are business cards and books still relevant?

Are business cards and books still relevant?

Apparently, no one is using business cards anymore. Someone forgot to send that memo to everyone at the networking events I go to. And business cards aren’t the only old-school marketing tactic that can still move the needle. Maybe it's not time to...

Dealing with annoying clients

Dealing with annoying clients

In a perfect world, you’d only work with the clients that make you feel good, inspired, reassured...