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5 Must-Listen Digital Marketing Podcasts

To me, podcasts are the ideal way to learn more about stuff while you’re driving, working out, walking or even while you’re cooking dinner at home.They’re easy to get, plentiful and are generally produced by people with real experience in the area. Perhaps...

The hard work of SEO

The more I speak with small business, the more I am discovering just how little is known about Google and the art of Search Engine Optimisation. And that’s not surprising, because we’re all busy working in our businesses, doing what we do well. The problem...

How much should I be spending on marketing?

How much should I be spending on marketing? Your website isn’t the key to growing your business. Moving to a new location is also not likely to be the thing that grows your business. So what is? It’s marketing. Plain and simple.And for the longest time it was assumed...

Email Marketing Ain’t Dead Yet!

People assumed that email marketing was dead a long time ago because spam had taken over our inboxes and the rise of Gmail had essentially killed spam. And to a degree, they’re right. Facebook posting took over where email sending fell off. SMS sending became more...